Anyone seen this before?

[scareforce18]

"Important Notice: In the coming months your EA Account and profile will be upgraded to a new Origin™ Account. Your identity, order history and preferences will remain unchanged and we will notify you via email when this transition takes place"

I saw this while trying to change my persona on the site. If anyone knows anything about this or has at least an opinion i would love for you to share.

[replicant]

It's been like that for awhile now. I changed over a few months back.